Sukkot Backwards

Short Video Explaining the Product Sukkot Backwards Boxes Sold at Amazon

"Sukkot" in Hebrew is spelled: סֻכּוֹת (‎or סוּכּוֹת)
We write Hebrew from Right to Left.
The box maker wrote the letters from left to right.

As a bonus:
Change the backwards Hebrew spelling slightly you get: טוּכֶס
which means "behind" or "rear" or "fanny".

The marketing department should always consult
a native language speaker when writing foreign text.

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